To mark International Women’s Day, The Hope Foundation has launched #SHEis, a campaign to raise awareness of the girls and women who live in the slum communities in Kolkata and West Bengal.
On International Women’s Day HOPE is asking its supporters to raise a hand for women and girls everywhere and to share out their photos on social media. “We have asked our staff, supporters, ambassadors and members of the public to take a photo or short video with #SHEis followed by a word written on their hand that means something to them, not only with regards to HOPE’s support of Indian girls and women, but also supporting the message of IWD this year which is gender equality for today for a sustainable tomorrow”, said Jennifer Foran Smyth, Fundraising & Communications Manager for The Hope Foundation.
“Supporting women and girls to gain empowerment, education and ultimately to assist them to lead safe, independent lives is always important but feels even more powerful on this, International Women’s Day. I would ask all women to get behind this campaign, upload your photo or video and text to donate this IWD on the 8th of March” said Anna Daly, TV presenter, who is the Ambassador behind the #SHEis campaign.
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